Interested in working with THÉROIR?
Tell us about your project, your establishment and the place tea holds at your table.
For professionals who approach tea like wine
Terroir-driven Chinese tea, curated in France.
Who we work with
We collaborate with professionals who value origin, craftsmanship and tasting, including:
- Restaurants and fine-dining establishments
- Wine bars and natural-wine venues
- Cafés and speciality coffee shops
- Concept stores and gourmet food shops
- Hotels and hospitality professionals
- Sommeliers and beverage professionals
Why THÉROIR
- Chinese tea approached through terroir
- A wine-inspired reading of origin, climate, soil and human craft
- Whole-leaf teas from small producers
- A focused selection designed for the table
- Clear, engaging stories for guests and customers
What we offer
- Loose-leaf teas and whole-leaf sachets
- A clear, terroir-led selection that reads like a wine list
- Formats adapted to professional service
- Seasonal selections and limited lots
- Consistent quality and reliable sourcing
Support for professionals
- Straightforward brewing guidelines
- Clear explanations for service teams
- Tasting notes and terroir cards
- Support with menu integration
- Flexible formats according to volume
Selected partners
We are proud to share THÉROIR’s teas and philosophy with:
- PREMNORD, Prémeaux-Prissey, France
- Madame FAN, Paris
- A NEZ VIN / NEM & VIN, Paris
- YARD Paris
- YARD Lyon, L’Épicerie
- Culinaries, France
More partnerships coming soon.